By: Lynne A Saarte
Businesses have to stay modern to compete with other businesses that are popping up all over the world, and all over the Internet. One of the ways businesses stay modern is to rebrand themselves. If you are preparing to rebrand your company, read on for mistakes to avoid while in the rebranding process: (more…)
“Going Green” is a popular tactic businesses are taking these days to draw people to them and their products despite the fact that recent polls show anywhere between half and three quarters (such as shown in this poll here and this one here) of people do not believe in manmade Global Warming. The belief is that “going green” will increase their reputation among potential customers and the “Green Movement” certainly has a lot of momentum among its adherents. (more…)