TSHIRT ENTREPRENEUR ONLINE

Well, it was bound to happen sooner or later. Cafepress has announced that it is raising the base price of several items for shopkeepers - their first increase in years.

We’re writing to let you know that beginning on July 28, 2008 we will be implementing Base Price increases to some of our products.

We understand that price increases are unpopular; please know that we made this decision after careful consideration of Shopkeepers impact. With the rising cost of goods and labor modest price increases became a necessary business decision. And, as you know, with the exception of a few products last year, we haven’t had a merchandise price increase in over 9 years.

Effective July 28th, Base Prices will increase as follows:

White T-Shirt - $14.99
Women’s T-Shirt - $14.99
Dog T-Shirt - $16.99
Rectangle Magnets:
• Single Rectangle Magnet - $3.49
• 10 pack - $19.99
• 100 pack - $139.99
2.25″ Magnet - $2.99
Buttons:
• Mini Button - $1.49
• 2.25″ Button - $2.99
• 3.5″ Button - $3.49
Black Cap - $14.99
Cap - $14.99
Stickers:
• Bumper Sticker - $3.49
• Oval Sticker - $2.99
• Rectangle Sticker - $2.99
Journal - $9.49
Single Greeting Card - $2.99

We will see how this will effect sales in the long run. On t-shirts I doubt very much since it is a small percent, but on bumper stickers it is a much larger increase and I’m not about to cut my margins and profits.

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