Well, it certainly didn’t last long! Cafepress pulled their Buy 3 Get 1 free promotion on August 1st, a mere 12 days after it began. Was it never intended to last long? Was it so good that they were losing money? Or was it a huge flop?
Your guess is as good as mine. The termination of this promotion was given only slightly more notice than its birth. On August 30th, AngCP made the announcement. Not even so much as an email notice to shopkeepers.
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J.J. Jackson is President of Land of the Free Studios, Inc. and Cafepress “Top Shopkeeper”. He has been selling t-shirts on-line since 2004 and is the owner of the T-Shirt Entrepreneur, a site dedicated to helping people get involved in the T-shirt Economy. He is also the owner of Funny When Wet T-shirts, American Infidel Tshirts, Uber Gamer T-shirts as well as many other online t-shirt and gift stores.
Today in an email, Cafepress informed shopkeepers that in late August they will be adding a $3.00 fee to garments that have printing on both sides:
In late August we will be introducing a new pricing structure for garments featuring more than one printing area, and launching a product update to the existing Tile Box. We see you sell merchandise featuring second side printing, so we thought we’d give you a heads up.With this launch we will begin charging a $3 second side printing surcharge for all garments* featuring more than one print area. To minimize work on your end and to ensure you don’t see a margin impact on these products, we will automatically add $3 to the current retail price for each second side garment in your shop(s). Of course you can always readjust the retail prices of your products as you see fit once this release goes live.
Please note that there is no action required on your part unless you wish to remove or change second side images in your shop(s).
Printing on more than one side obviously costs more, but one has to wonder how much more considering this fee has not been needed before.
Sounds to me like the bean counters are out and about and trying to justify their existence … much to the dismay of many shopkeepers. This will certainly have an effect on who I will be bulk ordering stock from in the future as other sites do not charge this extra amount (at least on white shirts).
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J.J. Jackson is President of Land of the Free Studios, Inc. and Cafepress “Top Shopkeeper”. He has been selling t-shirts on-line since 2004 and is the owner of the T-Shirt Entrepreneur, a site dedicated to helping people get involved in the T-shirt Economy. He is also the owner of Funny When Wet T-shirts, American Infidel Tshirts, Uber Gamer T-shirts as well as many other online t-shirt and gift stores.